We’re hiring a front-end developer!
We’re hiring a front-end web developer! A job description is below. We’re taking applications through Friday, May 24, so if you or anyone you know are interested, please apply at the information below. Job Description Our team is cohesive and collaborative, so we need people who are flexible, client-minded, and not afraid to get dirty with any [...]
Posted May 16, 2013 at 7:36 am by Andy Welfle
Content Blobs vs. Chunks: a real life example
by Andy Welfle Reusser Design Content Strategist I’m loving this article over at A List Apart that talks about the battle for presentation control between a web designer and a web content creator. For someone (like me) who has to try to explain this division every day to clients who don’t understand why they “just [...]
Posted May 9, 2013 at 6:28 am by Andy Welfle
Responsive Site launch: Fort Wayne Airport
Northeast Indiana is home to two great airfields: Fort Wayne International (FWA) and Smith Field (SMD). They’re overseen and managed by one entity, the Fort Wayne-Allen County Airport Authority. The Authority (as we like to call them) came to us last year with a problem: How do they take three separately branded websites for each [...]
Posted April 25, 2013 at 7:46 am by Andy Welfle
Why we switched to a 4-day work week
Recently, Content Strategist Andy Welfle gave a short presentation about how we work: he reported on many of the ways the modern workplace is not set up to facilitate work, but rather interruptions. (Check out this video by Jason Fried of 37Signals and his thoughts on interruptions.) Concentration happens like sleep; it comes in waves. Quality work, like [...]
Posted February 25, 2013 at 10:08 am by Andy Welfle
Nate Reusser is a “40 Under 40″ young leader!
Every year, the Greater Fort Wayne Business Weekly holds a “40 Under 40″ award — honoring the year’s most innovative business leaders under 40 years of age in the Fort Wayne area. We’re proud that our own Nate Reusser made it to the list this year! From the nomination form about why Nate was a [...]
Posted February 6, 2013 at 1:14 pm by Andy Welfle
Google prefers using responsive web design for mobile
Nick Wilsdon, head of an SEO and Content Marketing firm in the UK, recently blogged about different options for website development for mobile devices (click the headline to check it out). While several options exist, he points out that in most cases, a responsively designed website works best for SEO. He pointed out Google’s Developer [...]
Posted January 31, 2013 at 9:31 am by Andy Welfle
Responsive Design workshop at the Fort Wayne AdFed!
We’re excited that our very own Nate Reusser will be speaking at a Lunch & Learn at the local Advertising Federation chapter this month! This will be a great talk. Go register now! Some specifics: In a world with an increasing number of screen sizes, web designers and markets are presented with a challenge: how [...]
Posted January 16, 2013 at 7:33 am by Andy Welfle
Anatomy of a great Link Blog Post
When I sit down and talk to clients about blogging, I often get the question, “Well, can I post good stuff from other sites, or do I have to always come up with my own content? I get it — our clients are busy people. They often barely have time to do their jobs, let [...]
Posted January 15, 2013 at 8:59 am by Andy Welfle
This is how we work.
We love the Lifehacker series, “How I Work,” and boy howdy, do we love apps! We’re always striving to improve our efficiency, and workflow (both professionally and personally) plays a large part of that. And since we all work at the internet, we all have apps that we love. As a wrap-up of 2012, some [...]
Posted December 28, 2012 at 2:14 pm by Andy Welfle
Unity Performing Arts Foundation — the Science of Brand Family Strategy
The Strategy Cohesion, as a scientific term, refers to as the molecular force between particles within a body or substance that acts to unite them. Brand science is a vital application for business or non-profit entities that operate a family of services or divisions. The use of consistent design elements and complementary colors provides visual [...]
Posted December 11, 2012 at 7:17 am by Andy Welfle